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Take your business or practice to the next level
with the power of branding
 

Branding and Brand-Driven Marketing Strategies
The most effective way to set you apart and take your business to the next level.
Engage customers, attract employees and drive revenue.

Does this sound like you?

  • We need more customers

  • We need to attract and retain employees

  • We  need something to change but just don't know what it is

  • Our revenues are flat & profit is down

  • Our brand is unfocused. Our brand messages are inconsistent  

  • Our competition is killing us

  • We're a start-up and need marketing help

“Brand launches or re-launches typically achieve 15-25% greater growth.”          
The Nielsen Company

Brand Audit for

Healthcare Practices and more

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How Brand-driven Marketing works

We work with clients to transform their brands,
get focused and on track to grow revenues 
while encouraging social good. 

Building on the foundation of your knowledge and work done to-date, we apply a refined approach of objective discovery that provides a basis for informed decisions. 

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Increased Customer  Engagement

Branding deliverables

  • A written game plan with goals and objectives

  • Review and insights into internal and external factors: marketplace, customers and competitors

  • Creates a basis for any future branding, marketing, advertising, the development of a website, content, creative, partnership development, or co-branding

Brand Essence

  • Clarification of what makes you and your brand different

  • Why

  • Purpose

  • Vision

  • Mission

  • Values

  • Culture

  • Brand Personality

  • Clarification of what makes you and your brand different

  • Why

  • Purpose

  • Vision

  • Mission

  • Values

  • Culture

  • Brand Personality

Brand ID

  • Brand ID

    • Name, tagline, brand architecture

  • Visual ID

    • Logo, Typography/ Fonts, Color Palette​, & Style

  • Tone & voice

  • Brand Guidelines

  • Business System Designs

Strategic Direction

  • Target Segmentation

  • Brand Positioning

  • Brand Messaging & Framework

    • Tone and Brand Story

    • Brand Statement/Elevator Pitch, Unique Value Proposition, and more…, see blog

    • Brand Promise(s), see blog

  • Keywords

  • Target Segmentation

  • Brand Positioning

  • Brand Messaging & Framework

    • Tone and Brand Story

    • Brand Statement/Elevator Pitch, Unique Value Proposition, and more…, see blog

    • Brand Promise(s), see blog

  • Keywords

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